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The Lens

Lens, Camera, Video, Lighting and Drone Rentals

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Perfect Lens Combination

3 days ago 17 Views

Ever get stuck trying to figure out what lens to take on your next photoshoot or video shoot? Sometimes grabbing a fixed focal length lens won't fulfill your needs in every situation and you will find yourself switching lenses many times, especially when shooting an event. There is a solution that may help you find some comfort if you struggle with lens choices.

The Canon EF 24-70mm f/2.8L USM II Lens or if you shoot Nikon there is the Nikon 24-70mm AF-S f/2.8G ED N Lens are easily some of Canon and Nikon's most popular lenses. Very versatile focal length gives you plenty of flexibility. You can grab a nice wide angle shot at 24mm and immediately jump into a portrait shot at 70mm. They are also great in low light with an F-stop of 2.8! If you need a longer focal length you could continue on with the Canon EF 70-200mm f/2.8 IS II USM Lens or the Nikon AF-S VR II 70-200mm f/2.8G Lens, which gives you an amazing range at the same F-stop of 2.8! Both of these lenses in combination have you covered from 24mm to 200mm at f2.8.

This lens combination can cover you for almost any situation and at The Lens Depot we have you covered because all of these options and more are available to rent today! Try these lenses out and see how you like them before you buy them!

Customer Spotlight: Asha Junot

6 days ago 239 Views

We have a number of talented and interesting customers all across the country and we think it’s time to shine a spotlight on them. Every month we will be spotlighting a customer and ask them to share their special talents and experiences in the photography and video world. This month we talk to Asha Junot of Bright Frame Films.

Tell us a little about yourself and what you do?

Hey there! I'm Asha - the lady behind the lens over at Bright Frame Films. This little business is an answered prayer and a dream come true. I have the absolute joy of capturing and creating films that allow my clients to relive their best days.

How did you get into photography and/or video?

While I can't say I've always known I'd be a wedding videographer, I can say that I have always loved documenting life - the extraordinary days and the ordinary ones too. Even as a little girl, I always had a camera in hand. I went to school for broadcast journalism (Go Gators!) and worked as a news reporter and weather girl for two years. I realized the news biz wasn't where I was meant to be forever but still wanted to do something that allowed me to pursue my love of storytelling - after much prayer and many tears, wedding video came to mind. (Major props to my hubby who said, "heck yes!" when I essentially asked if I could quit my job and buy a bunch of equipment for something I wasn't even sure would work.)

Where are you located?

I live and work a little north of downtown Orlando and couldn't love our little corner of the world any more. The Sunshine State is my favorite, but I definitely love to travel for work and play too!

What are some of your favorite hobbies/interests outside of photography?

I love to be outside on my back porch watching my sweet pup play in the yard. I also really like to eat and am so thankful the greater Orlando area has the yummiest options for this foodie! Catching up with a friend or getting to know someone over a great meal is the best - lunch dates are my love language! I have a strong faith in Jesus Christ and love getting to serve in the kids department and on the video production team at church.

What is your favorite thing about being a photographer/videographer?

Oh goodness, this is a tough one. I truly love getting to tell the stories of the couples, babies, and businesses I capture. Just creating a film that truly makes you feel like you're in the moment, feeling every feeling just as it happened.

What is your least favorite thing about being a photographer/videographer?

Honestly, I would have to say my least favorite thing is keeping up with new gear trends. I have never been a "gear head," and trying to always have the latest and greatest stresses me out. I'm a simple girl who just wants to capture the moment as it happens and make sure the video and audio quality are amazing too.

What is your current favorite piece of rental equipment?

I have been loving the Canon 85mm f/1.2L and 135mm f/2L lenses. I'm all about emotion, so being able to get those tight shots really helps me tell the story and get those sweet details while I stand back and try to be a fly on the wall (or a ninja, as some of my clients call me - haha!).

If you were going to a deserted island and could only bring one camera & lens – what would it be?

Haha, ummm... I think I would take the Canon 5D Mark IV and the 85mm f/1.2L (or maybe the 24-105mm f/4L IS?). Can I bring my monopod too?!

Where can people follow you or find your work online?

Yes, let's connect! You can find our Bright Frame Films website at We're also active on Facebook (BrightFrameFilms) and Instagram (@lifeofbrightframefilms).

Last, and most importantly – what is your favorite flavor of ice cream?

This is so very important! And such an easy one to answer! Chocolate Peanut Butter from Kilwin's - my mouth is literally watering as I type this.

Thank you for taking the time to participate in our Customer Spotlight Asha! We have included some of Asha's work for you to view below!

Not All Memory Cards Are Created Equal - SD Cards

13 days ago 480 Views

With the variety of different types of cards offered today, it can sometimes be confusing and overwhelming to pick the right card for your camera. You might just think a 64GB card is a 64GB card, but there are a lot of other variables to consider. Certain camera capabilities are determined by the type of memory card you have, so it is important to make sure you select the right one. Here is a breakdown of what to look for with an SD card. The majority of these terms will also apply to MicroSD cards. We'll use the Sandisk SDXC 64GB Extreme Pro UHS-I U3 as an example.

1. Maximum Read Speed - This is the maximum speed the card can access data from the card, usually in MB/sec. This will have an impact on how quickly you can download from the card, as long as your card reader also supports the same speeds or faster.

2. Capacity - the card's capacity. Currently the largest SD card available for purchase is 512GB, but the format can technically support capacities up to 2TB. With larger capacity cards (mostly cards over 64GB), it's important to make sure your camera will support a larger capacity.

3. Type - This is the type of SD card. Original SD cards have a maximum capacity of 2GB since they only used FAT16 formatting. SDHC cards use FAT32, and come in capacities between 4GB up to 32GB. SDXC cards utilize exFAT, and can range between 64GB up to 2TB.

4. UHS Rating - Newer cards now have a UHS (Ultra High Speed) rating. UHS-I cards can support a read speed up to 104 MB/sec, while newer UHS-II cards can support read speeds up to 312 MB/sec. The card reader or camera has to be compatible with UHS-I/II ratings to take full advantage of these speeds. If a host device doesn't support the UHS-I or II standard, it will default to the maximum write speed it can handle.

5. Speed-Class Rating - The original speed class rating, numbered in 2, 4, 6, & 8. The class rating is indicative of the minimum write speed in MB/s. For example, a class 10 card's minimum write speed is 10 MB/s. Newer products now use the UHS-Speed rating.

6. UHS Speed-Class Rating - The UHS minimum sustained write-speed. Currently there are only two speeds - U1 has a maximum write speed of 10 MB/s and U3 has a write speed of 30 MB/s. Some newer cards will also display a "Video Speed" rating in addition to the UHS rating. For example, a V30 rating is equivalent to a write speed of 30 MB/s. If a card does not support UHS Speed-Class, it will default to the old Speed-Class rating.

That sums up the key things to look for when choosing an SD card. When you're ready to get a card for your next project, you can rent an SD Card from us here.

Simple Backdrop

17 days ago 90 Views

The new year has started and that means it's time to give your business or a clients business a fresh start! One of the best ways is to go with a simple back drop and some great lighting! You can do a quick bio, interview, or overview of the company, maybe even take some nice corporate head shots. There are many options when it comes to creating some great content with a decent backdrop shot and here at The Lens Depot we have a couple of options that should suit your needs!

The Westcott X-Drop White Background Kit 5'x7' is a great backdrop option because it takes a couple minutes to set up and stretches large enough to properly frame your subject. If you are looking for something a little larger, you could always grab the Photoflex BackDrop Support Kit which is a 12'x12' extension! You could grab your own backdrop or check out our selection in the Backgrounds and Support section.

Using some great triangle lighting or a nice strobe light will help kill some of those unwanted shadows. If you are taking photos, renting the Elinchrom D-Lite-4 IT 400W Light Kit is a great option, because it comes with two 400W strobe lights that you can trigger wirelessly and move around to get the right angles. On the video side, the Ikan IB508 LED 3 Light Kit provides great continuous lighting and controls that allow you to adjust the intensity and the color temperature of the lights. All of these options and more are available to rent at The Lens Depot!

New Item - Canon EF 24-105mm f/4L IS II USM

20 days ago 84 Views

The original Canon EF 24-105mm f/4L IS USM was a hit among many different types of photographers due to its versatile wide-angle to mid-telephoto range, Image Stabilization, and a reasonably fast constant aperture. Canon recently released an upgrade to this popular lens with the new Canon EF 24-105mm f/4L IS II USM, which we've recently added to our inventory.

The EF 24-105mm f/4L IS II USM is slightly longer and heavier than its predecessor, coming in at 4.65" and 1.75 lbs compared to 4.2" and 1.47 lbs. Both lenses share the same front 77mm filter diameter. The new lens features the more modern Canon look similar to that of the EF 24-70mm f/2.8L II and EF 16-35mm f/2.8L III, along with a lock switch that will lock the lens at 24mm when not in use.

Internally, the new lens features an all new optical layout designed to minimize vignetting and distortion while improving overall sharpness. In our initial tests on our Imatest charts, we definitely noticed an improvement in overall resolution compared to the original version of the lens. The Image Stabilization has received an upgrade as well, now allowing up to 4-stops of compensation over 3-stops in the original. Last, we also noticed a slight bump in the speed of the autofocus on the Version II. The original certainly wasn't slow when it came to focus, but this is definitely a welcome improvement.

The EF 24-105mm f/4L IS USM II is available to rent now!

Budget Combinations

24 days ago 100 Views

We all want to save money in the photography/video industry, but most of the time saving money means sacrificing quality. Yes, many times, the more expensive an item is the better the quality, but there are some great combinations and options that can help you save some money and still produce great results. You can save money in most areas and here are a couple of combinations to help get you started.

If you are going to get some nice landscape photography done and the Canon 5D Mark IV Camera is out of your price range then you can definitely give the Canon 60D Camera a shot and pair it up with the Canon EF 16-35mm f/2.8L II USM Lens. Another nice wide angle lens, that may be more budget friendly, is the Canon EF-S 10-22mm F/3.5-4.5 Lens. No matter what way you decide to mix and match these options you are going to get a satisfying result.

If you are doing some professional video work and can't afford a Cooke 25mm T2.8 miniS4/i Cine Lens then you can give the Rokinon Xeen 24mm T1.5 Lens a try, which is definitely a great runner up I am sure you will be satisfied with!

No matter which area of equipment you decide to dive into, The Lens Depot has you covered on all ends! So go ahead and check out the options that work best for you and your budget!

The Lens Depot Best Of 2016 Staff Picks

27 days ago 210 Views

This year has been an exciting one for new photography and video equipment. At The Lens Depot, we're fortunate enough to get a lot of hands-on time with the latest and greatest equipment. This year, we've asked some of our team what their favorite piece of equipment was in 2016.

Oscar - DJI Phantom 4 Pro

The Phantom 4 Pro is a an awesome upgrade to the already awesome Phantom 4. The greater degree of manual exposure control and the new larger 1" sensor makes a big difference for both video and still capture. The additional sensors and improved Intelligent Flight Modes make flying the Phantom 4 Pro even easier than before. The improved Lightbridge system in the remote controller has considerably less video lag and interference than any of the other DJI drones we've seen to date. Overall the Phantom 4 Pro is a great drone for pilots of all skill levels.

Magda - DJI Osmo Mobile

At first, the Osmo Mobile may seem a little silly, but it's actually a lot of fun to use! It's incredible how stable the footage is - I've shown video shot with it to friends and they didn't believe it was taken with a smart phone. The ActiveTrack and Panoramic modes are also very impressive.

Tom - Nikon D500

With full-frame cameras being popular among photographers (myself included), I had pretty much given up hope that Nikon would release another "pro" style DX format camera. The Nikon D500 may have taken a long time to finally arrive, but it was definitely worth the wait. The new autofocus system is incredibly fast and tracks very well. The viewfinder is large and bright for a DX format camera and I love that the focus area coverage takes up almost the entire viewfinder - something I've missed in full-frame cameras. I'm also very impressed with the low light performance, both from an ISO and autofocus perspective. Couple all of that with 10 fps and you've got a very solid sports & action camera.

Jordyn - GoPro HERO5

My favorite new product of 2016 is the GoPro HERO5. Being able to use the new GoPro for most general use without the cumbersome housing from previous models makes it a lot more fun to use. The LCD touch screen makes setting up your shot and changing settings just as easy as through the GoPro Capture app without the need for a smart phone. The electronic stabilization also does a great job and gives very smooth footage. The

James - Fuji X-Pro 2

I've been in love with the Fuji X system since the original X100 came out years ago. I've always liked the simple approach the bodies have and the outstanding image quality. One thing I loved about my X-Pro 1 was that it required me to actually think about my shots again (a feeling I only got when shooting film). So needless to say, I had been anticipating the X-Pro 2 for quite a while and Fuji definitely delivered! The new 24.3MP X-Trans sensor is an excellent improvement and provides great detail, color, and pretty amazing high ISO performance. The new autofocus system is super fast and has come a long way from the original X-Pro 1. My favorite feature is the hybrid viewfinder. This is one of the biggest things that attracted me to the Fuji system and the new hybrid viewfinder is even better than ever. It's bigger, brighter, and the new overlay mode in the optical setting is very useful.

Michael - DJI Mavic Pro

My favorite product of 2016 is definitely DJI Mavic Pro. I'm still relatively new to drones, and this is one of the first that I wasn't very intimidated by when I flew it for the first time. It's amazing how much DJI was able to cram into such a tiny package. Being able to shoot 4K with such a tiny drone opens up a whole new realm of creative possibilities. The remote control is very comfortable to hold and is very intuitive to use. The intelligent modes are incredible, and I'm a big fan of the tripod mode to get extremely stable footage similar to that of a gimbal. The only drawback right now is that we can't keep them in-stock because they've been so popular to rent!

Peter - DJI Osmo X5

My favorite product of 2016 has to be the DJI Osmo X5. The number one thing that really impresses me is the stabilization. It’s so impressive how the gimbal manages to literally eliminate even some of the roughest movements giving you a completely perfect image. The type of quality it gives you is almost unreal from such a small device. I have very shaky hands which means whatever stabilization I use it must be adequate enough to help eliminate some of my movements and the DJI Osmo X5 does exactly that. Another great thing is that it accepts MFT Lenses, so your not truly losing out on that true camera feel. A camera that gives me amazing quality, stabilization, & features, but is light enough to hold comfortably for long period of time is definitely a winner in my book.


That wraps it up for this year. We'd love to hear about your favorite product of 2016. Send us an e-mail and let us know what your favorites were from 2016!

Why Use A Drone?

1 month ago 127 Views

The popularity of flying a Drone with HD camera capturing capabilities has skyrocketed over the past couple of years! Not only is it used to capture different cinematic moments in amateur and professional settings, but it is also used for work purposes like thermal imaging for reporting and analysis of variations of places and objects. Drones open up a wide variety of possibilities in film making. You no longer have to charter a helicopter, because now the aircraft is in your hands. Great for establishing shots and wide fly over shots which will open up a whole new feel to your next project. We offer a variety of Drone Rentals here at The Lens Depot and they are easy enough for anyone to fly with the DJI Go App that comes with a beginner mode for those just starting out!

Take look at the DJI Phantom 4 Drone, it has the ability to record in 4k and full HD at 120fps. It has a top speed of 44mph that is achievable in sports mode and also has obstacle avoidance sensors to help prevent you from crashing into objects. This is an amazing drone for most situations, but if your on the run and need something quick and light to carry around, then the DJI Mavic Pro Drone is definitely the answer! Extremely light and small enough to to fit in the palm of your hand, this drone has many of the great features that the DJI Phantom 4 Drone has, but in a smaller form factor!

With so many options available, don't be afraid to dive into the drone market. These drones can be flown by beginners and the DJI GO App will make taking a drone up for the first time very simple!

Tips to Navigating our Site

1 month ago 161 Views

This week we decided to do a little housekeeping and go over some tips on navigating our website.

My Account

Once you place your first rental, your account is automatically created using the email and password you entered. Under the My Account section you have access to Account Dashboard, Account Information, Address Book, My Orders, Newsletter Subscriptions, Loyalty Rewards and My Payment Data. Here you can change your password, update your billing and shipping address, view past orders, update payment information, view your earned loyalty rewards and check order status.

Discount Codes

We run different promotions throughout the year. Always check the yellow bar at the top of the home page for current promotions and coupon codes. Make sure that you enter the appropriate discount code and hit “apply coupon” before you complete your rental.

Custom Rental Periods

We offer rentals from 1 to 28 days. You can also reserve equipment up to 8 weeks in advance! Once you add an item to your shopping cart, you can select your Start Date and End Date and the site will calculate your cost for the days selected. You cannot select a Saturday or Sunday as a start date or end date. Also, if dates are grayed out, that means that there is not enough equipment available for those dates.

Loyalty Rewards

One of the best perks in renting from us is our Loyalty Rewards program. You automatically earn 5% back on every completed rental! Your rewards can be used towards a future rental or towards a purchase of any of our Items for Sale. From the shopping cart page, look under “use credit” and login, go back to the shopping cart, then you will see the maximum amount of credit you can use towards your rental. You can choose to use the maximum amount or enter a specific amount. Be sure to hit “apply credit” before you complete your rental.

Hope these tips make your next rental experience quick and easy. We can always be reached via email or phone if you have any questions or need help placing your next rental order with The Lens!

Cool Audio

1 month ago 164 Views

Audio is one of the most important factors on any film set, but for most people it is one of the biggest headaches! Most times your on camera audio is not enough. We rent a variety of products at The Lens Depot to help you achieve the best audio. The Rode NTG-2 Shotgun Microphone Kit, can be used for indoor and outdoor applications. It definitely comes in handy when you run into situations where a Lav Mic may not be ideal and you need crisp clear audio. The rental comes with a windscreen to block out that harsh wind noise you get from recording outside or air conditioning vents when recording inside. You can mount it on your camera or with the Aluminum Boompole With Internal XLR Cable it can extend out over your subject. If you need to use the boompole, but don't have the extra hand to hold it, you can rent the Avenger C Stand With Arm Grip and mount it!

You may not know this, but we also carry a Sennheiser Wireless Handheld Microphone System which comes in handy in an interview situation. Lose the cord and look more professional! The receiver plugs right into your camera or your audio recorder. If you have a sit down interview and want to be hands free, you can rent the Sennheiser Wireless Microphone System.

After you select your mic consider picking up something like the Zoom H4n Audio Recorder or the Tascam DR-60D Audio Recorder, which will give you several options in controlling your audio output and give you room to record multiple channels of audio as well.