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The Lens

Lens, Camera, Video, Lighting and Drone Rentals

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October 2016

Portable Lighting

3 months ago 297 Views

We all know lighting is a key element to getting the best results when you are doing photography or video. What do you do when you go to a location where you don't have any available power sources to fuel your light? This is where portable lighting options and tricks come in. Having a great light setup for your next shoot is not as complicated as you think. Below are a couple of lighting options for you to check out!

Ikan IB508 LED Light Kit V2(Portable) are a must have option for easy, portable, professional, lighting. LED Lights have boomed into the photography and film industry and a go to choice when it comes to lighting your set. Sometimes hotshoe camera lighting like the Litepanels MicroPro hotshoe LED Light may or may not be enough and when that happens, these lights are the perfect solution! If you have a partner on set and you have a moving shot then you can keep your subject lit, just by having your partner walk with it along side of you. The possibilities are endless!

Lastolite Panelite Reflector 4x6' is a 4x6' reflector that has a high silver reflective panel for intense, crisp light projection. It also has a soft white side for beautiful, soft diffused light projection. This reflector is best known for it's performance in the sun, but you can also achieve a great deal with it in low light situations by reflecting another light source nearby. It is a very simple design with a lot of power.

Having great lighting is essential to any film or photography set. There are many locations that we may encounter that limit our ability to get the best result due to poor lighting conditions. Knowing that there are simple solutions available, can enhance your creativity! Why not enhance your creativity today? All of these simple lighting solutions are available to rent now at The Lens Depot!

New Item - Canon 16-35mm f/2.8L III

3 months ago 353 Views

For many photographers, the Canon EF 16-35mm f/2.8L II is part of their "holy trinity" of lenses along with the EF 24-70mm f/2.8L II and EF 70-200mm f/2.8L IS II. The latter two were both updated by Canon in the last 5-6 years. The EF 16-35mm f/2.8L II is certainly no slouch, but Canon has revamped this classic range with the new Canon EF 16-35mm f/2.8L III.

Announced alongside the EOS 5D Mark IV, the EF 16-35mm f/2.8L III has a completely new optical design with updated coatings. The new optical design improves the edge and corner sharpness while also improving the light fall-off in the corners at wider apertures. This should be a welcome addition and allow the camera to keep up with higher resolution sensors like the Canon 5DS & 5DSR and even beyond. The new coatings also help minimize flare and ghosting in very contrasty lighting conditions.

Physically, the lens is slightly larger than its predecessor. Both utilize the same 82mm front diameter, but the overall diameter of the barrel is slightly thicker and longer on the new lens (5 inches vs 4.4 inches). The new lens is also slightly heavier at 1.74 lbs vs 1.41 lbs from the version II.

Want to give the Canon EF 16-35mm f/2.8L III a try on your next shoot? It is available for rent now!

Documentary Starter Kit

3 months ago 240 Views

Want to film your own documentary, but just don't know where to start? I am going to give you 5 essential tools that will put you on the right track to start filming your first documentary starting today! Knowing what you need sometimes can be more difficult than shooting the documentary itself. There are many different setups you can go with, but this setup is quick and it's very compact and portable!

#1 Canon C100 EOS Cinema Camera has made its mark as an affordable portable cinema camera. What makes this camera perfect for documentary film making is the fact that it has so many options built right in. The camera comes with a handle with 2 XLR inputs and a shotgun mount. It also features built in filters, so you won't have to worry about carrying around a filter case.

#2 Canon EF 24-70mm f/2.8L ll Lens became one of Canon's most popular best selling lenses. This lens is perfect for almost any situation which makes it a power house, because you have such a good range for landscape and portrait type shots. It's also a low light champ at f/2.8!

#3 Rode NTG-2 Shotgun Mic is a great all around mic with it's ease of use and beautiful sound you cannot go wrong. What also makes this mic so great is that it can run on Phantom Power (power from the camera) or it can be powered by a single AA battery. When you rent it at The Lens Depot it also comes with a windscreen.

#4 SDXC 128gb Memory Card UHS-l U1 will give you all the storage you need for the C100. 128gb amounts to approximately 8-12 hours of recording time!

#5 Fluid Head 500A and Tripod 502AM Manfrotto is light, durable, and smooth. You always need the ability to grab some nice stationary, pan, and tilt shots. What makes this tripod so desirable is that it is very lightweight and when you rent it from The Lens Depot it comes in a case with a strap, so you can just wear it over your shoulder.

These 5 tools are the only tools you need to truly get started with filming your documentary! Not only is this a starter kit, but it's a professional kit and that means whatever you are shooting with this set will be professional quality. This whole set is available for rent from The Lens Depot.

    The Cooke Look Comes to The Lens Depot

    3 months ago 359 Views

    We have continued to expand our line of video rental equipment to meet the demands of our customers. We are very proud to announce the addition of Cooke Lenses to our line of Cinema Lenses. Cooke lenses are world renowned by director's of photography across the world for their robust build quality and what people call the "Cooke Look." We have added the Mini S4/i line of Cooke cinema lenses with focal lengths ranging from 18mm up to 100mm.

    Lens Technology

    All of the Cooke Mini S4/i lenses offer an aperture of T2.8, allowing them to be smaller and lighter than the traditional Cooke S4 lenses. There's no sacrifice in image quality and the lenses are still able to provide the "Cooke Look" - a sharp, subtle, smooth rendering that provides dimensionality and high contrast. They can easily handle resolutions of up to and beyond 4K.

    All of the lenses come equipped with /i technology. On compatible cameras, this allows continuous remote readout of focus, t-stop, and depth of field settings. This information can all be recorded digitally and synced with timecode, streamlining both the production and post-production process.

    Coated or Uncoated

    All of the Cooke Mini S4/i lenses come with multi-coated elements that you would expect from a modern cinematic lens. This increases sharpness and contrast, while reducing flare and reflections. Cooke also recognizes that some videographers would like lenses with an "older" look that is a little softer in contrast, and have uncoated elements that can provide this look. We will be offering the option of ordering your Cooke Mini S4/i with Coated or Uncoated elements. If you are planning on ordering the uncoated version, please give us some lead time to make the optical switch The difference is very profound, and each can provide a unique look. Here is a demo of the differences between the two:

    Cooke MiniS4 Uncoated vs Coated 2 h264 - Jeremy Benning from Cooke Optics on Vimeo.


    As of right now, all of the Cookie Mini S4/i lenses will be available for rent in the PL Mount. These will mount on any video or cinematic camera equipped with a PL mount, but they can only provide the /i metadata information to cameras that utilize the /i Technology. We do offer a PL Lens to Sony E-Mount Adapter that will allow you to utilize the lenses on cameras like the Sony FS7 or Sony A7S II. Cooke did however recently announce they will be offering interchangeable mounts for Canon, Nikon, Sony, and Micro Four-Thirds. These are not yet available, but we are planning on adding these as they become available. We'd love your feedback on which mounts you'd like to try the Cooke lenses in!

    The Cooke Mini S4/i lenses are available to rent now in the following focal lengths:

    Cooke 18mm T2.8 miniS4/i Cine Lens Rental
    Cooke 25mm T2.8 miniS4/i Cine Lens
    Cooke 32mm T2.8 miniS4/i Cine Lens
    Cooke 50mm T2.8 miniS4/i Cine Lens
    Cooke 75mm T2.8 miniS4/i Cine Lens
    Cooke 100mm T2.8 miniS4/i Cine Lens

    Field Monitors & Recorders

    3 months ago 242 Views

    Are you still using the onboard LCD screen on your camera? What if you had and external screen that increased the performance of your project by giving you multiple tools to help improve the final result of your video. Well that is what a field monitor does! It is not just a bigger external screen. It is a screen that helps you make the best out of your shot! It has multiple options like framing guides, focusing guides, histograms, and even recording options! Lets look at two options to help you zero in on what might work for you!

    Field Monitor Marshall 7 inch LCD Monitor like in the picture above is a great option, because it has a nice bright 7inch LCD that helps you get a clearer more vibrant picture closer to the look of your final image. What makes this field monitor so special is that it comes with several features like a Focusing Guide (Focus Peaking), which shows you what is in focus and what isn't, which is an extremely helpful must have tool for any videographer. You will no longer have to worry about whether you achieved the proper focus on your next shoot. It also has many custom controls like manual gamma adjustment and image flip. When you rent it from The Lens Depot it comes with a Mini HDMI to HDMI cable so you can use it on the Canon 5D Mark IV Camera if you want to.

    Atomos Shogun 4k Recorder/Monitor is another great option with a bit of a twist, because not only does it carry all the great features like focus peaking and custom color controls, but it also records! This device can record externally through HDMI or SDI to an SSD or CF Card. Certain cameras can only record to it's highest quality externally like the Panasonic GH4 Camera with V-Log, so this monitor would be a great option to pair up with that camera.

    Monitors and Loupes have become essential tools on any film set. They are a necessary tool for perfecting the image onsite to give you a better image to work with in post production. The Lens Depot has a variety of Monitors and Loupes available for rental.

    Camera Bags and Cases

    4 months ago 219 Views

    Did you know that The Lens Depot has Camera Bags and Cases available for rent? If you haven't used a camera bag or case before to haul your photography or video equipment around, you will definitely start using one after your first time giving it a try! They are very convenient for taking your current load and condensing it into an easy to carry pack. The camera bags that we carry at The Lens Depot offer multiple options when it comes to storage, including space for your camera like the Nikon D800 Camera, a lens like the Nikon 24-70mm, and a flash like the Nikon SB-900. Why carry a big case around when you could simply carry all the equipment comfortably on your back or roll it along side of you? Lets take a look at the three in the photo above!

    Tamrac Expedition 5 Backpack

    • This pack offers multiple slots to store multiple lenses, flashes, and camera combinations with foam padded dividers and protection. It even has a spot to attach your tripod, making this a complete pack for traveling to a local shoot or going on a long trip!

    Pelican 1510 Case With Dividers

    • This is the perfect case for ultimate protection, storage, and convenient traveling (it is also the FAA Maximum carry on size). This unbreakable case is waterproof, airtight, dust proof, & chemical resistant. You can fit multiple lenses, cameras, and flash combinations and not worry about anything harming your gear! Strong polyurethane wheels with stainless steel bearings means this case is the perfect tool to haul your gear anywhere.

    Tenba LL300 Long Lens Case

    • This pack solves your long lens issues. If you are looking for a bag to haul a long lens then this is it! It also has slots to carry your accessories and a place on the side to tie in your tripod. It features a foam padded interior and a corrugated plastic bottom liner to protect against shock. You can wear it like a backpack or carry it on your side with the cushioned ballistic nylon grip to lessen hand fatigue.

    The Lens Depot has several Camera Bags and Cases to choose from. Why not give one of our camera cases a try and experience the difference it makes when you haul your gear to your next film or photography project!

    Customer Spotlight: Gustavo Ortega

    4 months ago 290 Views

    We have a number of talented and interesting customers all across the country and we think it’s time to shine a spotlight on them. Every month we will be spotlighting a customer and ask them to share their special talents and experiences in the photography and video world. This month we talk to Gustavo Ortega from Orlando, FL.

    Tell us a little about yourself and what you do?

    I love film & creating art! I’m a cinematographer (Storyteller).

    How did you get into photography and/or video?

    Everything began 9 1/2 years ago at my beautiful beach wedding in Puerto Rico with our wedding photographer. When I saw our 1st picture I said “That’s what I want to do”. 5 years later I transitioned into video because I saw another opportunity to grow my business. At the time I felt comfortable enough with what I could capture and it was the best decision I would ever make.

    Where are you located?

    I’m located in East Orlando by the Waterford Lakes area.

    What are some of your favorite hobbies/interests outside of photography?

    Spending quality time with my beautiful wife and my two precious boys.

    What is your favorite thing about being a photographer/videographer?

    That I get to travel the World to places like Dubai, Faroe Islands, Denmark, Manchester England, most of Latin America, USA, Canada and much much more…

    What is your least favorite thing about being a photographer/videographer?


    What is your current favorite piece of rental equipment?

    Canon’s 14mm f/2.8 L series lens.

    If you were going to a deserted island and could only bring one camera & lens – what would it be?

    I would take my DJI Phantom 4 to capture everything from a birds eye view.

    Where can people follow you or find your work online?

    My website is You can also find me on Instagram (@Gusort), Facebook (GustavoOrtegaPro), YouTube, and Vimeo.

    Last and most importantly, what is your favorite flavor of ice cream?



    Thank you Gustavo for taking the time to participate in our Customer Spotlight Series! We hope you enjoyed it. We've included some of Gustavo's work below:

    Demo Reel via Vimeo